Pay-i is now Ascerta. Our name grew with our mission: giving enterprises certainty at every stage of AI transformation.
Read more: Pay-i is now Ascerta. Our name grew with our mission: giving enterprises certainty at every stage of AI transformation.
Blog
The Next Token: Humanity’s Last Mote
The essay argues tokens are becoming a core unit of value in the AI era, shaping how knowledge, labor, and decisions are produced through human-model interaction.
White paper
GenAI FinOps vs. Cloud FinOps: Similar Roots, Different Challenges
GenAI FinOps extends Cloud FinOps but must handle unpredictable token usage and inconsistent pricing, requiring earlier cost control and direct tracking of token consumption.
White paper
GenAI FinOps: How Token Pricing Really Works
Per-token pricing can be misleading. Hidden factors like Context Window Creep can significantly increase GenAI costs, making a Unit Economics approach more reliable than choosing models based only on list price.
Blog
AI Cost As A First-Class Metric — Our Conversation With David Tepper, CEO And Cofounder Of Pay-i
The economics of AI are uniquely volatile, shaped by dynamic usage patterns, evolving model architectures, and opaque pricing structures.
Blog
Board Meeting in 30 Days: Can You Prove Your GenAI Spend Wasn’t a Science Project?
Pay-i shows, in real time, the impact of GenAI investments on business results, connecting AI usage to metrics such as revenue, efficiency, and margin.
Press
When Will GenAI Finally Deliver Returns On Investment?
Most enterprises haven’t seen clear GenAI ROI yet; value emerges when use cases move from pilots to production and link model activity directly to business KPIs.
Press
Exclusive: AI value startup Pay-i lands $4.9M seed
Pay-i raised a $4.9M seed round to help enterprises measure the business value of generative AI, addressing concerns that companies are investing heavily without clear ROI visibility.
Press
ROI on generative AI: Microsoft vets raise $4.9M to quantify business value of AI investments
Microsoft veterans raised $4.9M for Pay-i, a startup focused on quantifying the business value of GenAI by linking model usage to financial impact and enterprise KPIs.
Blog
The Next Token: Vibe Coding
Vibe coding is an AI-driven approach where developers describe intent in natural language and the model generates code, speeding prototyping but increasing maintenance risks.
